Senior Specialist, Product Marketing

About the role

岗位职责/Job Responsibilities： Serve as the product marketing lead for assigned moto g smartphone programs and tablet products, with approximately 70% of responsibilities focused on smartphones and 30% on tablets.

Develop product positioning, value propositions, target customer definitions, and key selling points for smartphone and tablet products.

Translate product features and innovations into compelling consumer-focused benefits and marketing stories.

Drive development of sell-in decks, Product Marketing Briefs, copy guides, and launch materials.

Partner with Product, Engineering, Branding, PR, and regional teams to support successful product launches from definition through sell-through.

Support cross-functional launch planning and execution, helping ensure alignment across teams, markets, and milestones.

Gather and synthesize inputs from multiple stakeholders to support product marketing recommendations and launch readiness.

Conduct competitive analysis, market intelligence, and consumer research to identify opportunities for product differentiation.

Analyze product performance, market feedback, and consumer insights to help optimize product positioning and go-to-market strategies.

岗位要求/Job Requirements： 5+ years of experience in Product Marketing, Product Management, Marketing, or related fields.

Experience working on cross-functional projects in a fast-paced environment.

Strong project management, analytical thinking, and communication skills.

Excellent written and verbal communication skills in English.

Passion for consumer technology and mobile innovation.

Ability to work effectively under pressure in a highly matrixed global organization.

Strong ownership, accountability, and attention to detail.

Experience in smartphones, tablets, mobile imaging, consumer electronics, or related technology industries preferred.